Paid advertising has a bad rep to some point and I honestly do not know why. If you’re just starting out and have a small but existing budget for marketing. I encourage you to try pay-per-click advertising. I want to take the time to look at three different platforms I myself have used or am still using at the time of writing this. I have gained some experience in using Google, Facebook, and Snapchat. I will however say that they change very quickly and when you read this my information might up to some point already be outdated. Still, if…
About a year ago, I’ve read a book on marketing and business in general. It clearly stated that once you have found a way to turn paid advertising into a way to earn even the tiniest percentage all you have to do is to increase the budget. So, the book stated that if you find a way to use paid advertising to turn a profit, you can just increase the budget and earn money on every sale. Easy right? Wrong! I completely and utterly disagree on that and for good reasons. Setting a daily budget on PPC advertising is an…